Community Choice Wins CUNA Awards for Marketing Efforts
Credit Union National Association awards CCCU in three categories
DES MOINES, IOWA – Community Choice Credit Union continues to set the stage within their industry for marketing innovation and eccentric creativity. UNbanking is more than just a slogan for Community Choice – it’s way of life within the organization that sets the tone for how every transaction is conducted and campaign, ad or commercial is designed. They strive to bring UNexpected and delightful experiences to everyone they reach – whether traditionally, digitally or personally.
In the financial services world, where the products and services are highly commoditized – it is up to the organization to stand out from the very large banking crowd. Community Choice has proven their ability to do just that.
At their Annual Diamond Awards celebration, the Credit Union National Association recently recognized Community Choice’s relentless efforts and dedication to UNbanking. This national marketing competition awarded Community Choice with three (3) awards in the categories of Complete Campaign, Brand Awareness and Internal Marketing Campaign.
The brand awareness winning entry included the flight of a logoed hot air balloon across the skies of downtown Des Moines – a stunt that truly showed their commitment to creating a very UNexpected and delightful brand awareness experience. This flight simultaneously supported a local event, Clive Fest, as well as a local outdoor adventure business.
While these awards are exciting to receive, they simply emulate Community Choice’s commitment to their UNbanking membership and communities they serve.
About Community Choice Credit Union
Community Choice Credit Union is a financial institution in constant and persistent pursuit of providing unexpectedly delightful experiences to its members, its employees and its communities. Guided by the unbanking spirit since 1953, Community Choice has become trusted as the beacon for financial product and service gratification for thousands of Central Iowans. It allows you to unbank your way with a blend of retail stores and digital channels offering a full smorgasbord of consumer and business solutions.